Are You Feeling Left Behind by AI?
They say AI will take the jobs of those who don't know how to use AI.
Actually, AI won't take your job, but someone who knows how to use AI more effectively will.
No worries, Stitchs will help you and your team learn new tricks to ensure your future.
We help you learn how to train AI to be your faithful, obedient assistant, and avoid "workslop."
We are committed to helping people learn how to use AI ethically and safely for work and personal use.
We take a hands-on approach to show you and your team how to use the latest AI tools and platforms, automate workflows, while keeping humans in the loop to ensure quality and safety.
Masterclasses for professionals and workshops for everyone, join one of our sessions online or in-person and take control of your AI.
We believe that AI is best taught to specialists by someone who has experience in their field. Not someone from tech support. That's the definition of a Masterclass.
It's important to find a coach who understands your unique business challenges and has experience working in your field.
Mark Michelson has 40 years experience as an entrepreneur in the following categories:,
As a subject matter expert, Mark shares more than AI tools and prompts, he shares his mindset for using AI effectively in these professions.
Learning AI is about understanding where and how to use AI, which tools are best suited to your use case, and how to stitch tools together to create automations where it makes sense.
Mark Michelson, founder of Threads, is the lead coach and course creator for Stitchs.
Mark is a lifelong entrepreneur and connector who started and managed several research companies, trade associations, and is the founder/producer of CX Forums conferences.
Mark is a tech enthusiast and pioneer in using advanced tools, platforms, and devices for his research and conference businesses. He has been using AI tools since 2015, when Microsoft BI was first released.
Mark has extensive experience in a wide range of AI use cases including: quantitative and qualitative data analytics, marketing research, CX/UX design, vibe coding, creating agents, synthetic audiences, personas and digital twins.
As a UX researcher and trainer, Mark has developed a healthy habit of "pressure testing" new tech to ensure accurate and reliable results for his clients.
Click here to schedule a call with Mark where he will be happy to answer any questions you may have about learning to use AI effectively.
Personalized live coaching in small cohort groups.
You’ll use live tools on actual work tasks and solve your toughest challenges.
You leave with a better understanding of
We are platform agnostic and are not involved with selling software.
No hype. No theories. No "one-size fits all" solutions.
Change the way you think about AI and learn how to train AI as your personal assistant.
Learn how to customize real tools, create real workflows, and get reliable outputs.
Interactive meetings on Zoom with occasional classes in-person.
Small cohort groups are formed to support each other during and after classes.
All participants receive a recording, presentations from the classes, and a digital certificate of course completion.
While our Masterclasses are designed for specialists, we also offer some Hands-On Workshops for all AI professionals and enthusiasts including:
Workshops are conducted on Zoom in a meeting room with live interaction during the 2 hour class.
Learn how to train AI tools find new customers and keep them
An AI roadmap that supports lead gen, content, and growth.
Leave with: 1-page strategy and 3 deployable LLM prompts + tool checklist.
Outcome: Human+AI CX workflows that reduce noise and speed recovery.
Leave with: Agent templates for triage and a pilot plan.
Outcome: Learn how to humanize your lead generation so you build authentic relationships with interested prospects.
Leave with: Agentic builds and workflows to find and nurture leads
Outcome: Better attendee journeys, sponsor ROI, and post-event surfacing. Leave with: An event playbook and content repurposing workflow.
For senior level marketing researchers and analysts
Outcome: Synthetic personas and digital twins you can interview and use for training before meetings
Leave with: 3 digital twins and a meeting-prep pack.
Outcome: Validated synthetic segments to augment small or biased samples.
Leave with: A validation checklist and experiment plan.
Outcome: Agents that read text, audio, images and surface prioritized insights.
Leave with: A working agent spec and sample outputs.
Learn New Ways to Use AI and Sharpen Your AI Skills
Outcome: MVP creation and roadmap to early users.
Leave with: An app prototype and go-to-market checklist.
Outcome: Learn how to use Ai in assisting you in creating images, videos, podcasts, books, and stories
Leave with: Knowledge of latest apps for content creation including Canva, Gemini AI Studio, HeyGen, Notebook LM, Claude and more.
Outcome: Confidence, safety, and practical daily benefits from AI.
Leave with: Understanding of AI tools and platforms, customization of your AI, setting tone and rules, reverse context prompts, create agents to automate tasks.
Outcome: Confidence, safety, and practical daily benefits from AI.
Leave with: Understanding of how to think about AI, learn AI tools and platforms, customize your AI to setting tone and boundaries, reverse context prompts,
Tailored programs for enterprise and SMB — on-site or virtual. We align with your systems, compliance and brand voice.
Online classes are held on Zoom: 2 days, 2-hours per day. Recordings and slides provided.